It's Not How Good You Are, It's How Good You Want To Be

It's Not How Good You Are, It's How Good You Want To Be

Autore : Paul Arden
Genere : Libri, Economia, affari e finanza, Impresa, strategia e gestione,
Leggere : 4290
Scarica : 3575
Dimensioni del File : 23.76 MB
Formato : PDF, ePub

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It's Not How Good You Are, It's How Good You Want To Be

Dalla seconda/terza di copertina It's Not How Good You Are, It's How Good You Want to Be is a handbook of how to succeed in the world - a pocket 'bible' for the talented and timid to make the unthinkable thinkable and the impossible possible. The world's top advertising guru, Paul Arden, offers up his wisdom on issues as diverse as problem solving, responding to a brief, communicating, playing your cards right, making mistakes and creativity, all notions that can be applied to aspects of modern life. This book provides a unique insight into the world of advertising and is a quirky compilation of quotes, facts, pictures, wit and wisdom, packed into easy-to-digest, bite-sized spreads. If you want to succeed in life or business, this is a must! Paul Arden began his career in advertising at the age of 16. For 14 years he was Executive Creative Director at Saatchi and Saatchi, where he was responsible for some of Britain's best known campaigns including British Airways, Silk Cut, Anchor Butter, InterCity and Fuji. His famous slogans include 'The Car in front is a Toyota' and 'The Independent - It is - Are You?'. In 1993 he set up the London-based production company Arden Sutherland-Dodd where he is now a commercials director for clients such as BT, BMW, Ford, Nestle and Levis.

La Cucina Calabrese Di Mare

La Cucina Calabrese Di Mare

Autore : Alba Allotta
Genere : Libri, Tempo libero, Cucina,
Leggere : 2106
Scarica : 1755
Dimensioni del File : 11.66 MB
Dizionario Di Pasticceria

Dizionario Di Pasticceria

Autore : Emilia Chiriotti,enrico Medail
Genere : Libri, Tempo libero, Cucina,
Leggere : 1950
Scarica : 1625
Dimensioni del File : 10.80 MB
Limone

Limone

Autore :
Genere : Libri, Tempo libero, Giardinaggio,
Leggere : 468
Scarica : 390
Dimensioni del File : 2.59 MB
Dubai. Con Cartina

Dubai. Con Cartina

Autore : Andrea Schulte-Peevers,c. Dapino,r. J. Vargiu
Genere : Libri, Viaggi, Guide turistiche,
Leggere : 1404
Scarica : 1170
Dimensioni del File : 7.78 MB